• falafelland
  • falafelland
  • falafelland
  • falafelland
  • falafelland
  • falafelland
  • falafelland

The Falafel Land fast food restaurants started with an idea to develop the traditional falafel concept, into a higher-level concept, where a client can pick any sandwich with Falafel Land touch and twist. At Falafel Land, clients enjoy the taste, service and atmosphere in a unique pleasant and professional environment.

Falafel Land vision is to lead local and international traditional fast food industry and become the leader within the region and internationally.

The size of a typical Falafel Land outlet is between 60 sq. meters and 110 sq. meters. Falafel Land serves multicultural middle to high-end income customers with a flow of approximately 200 to 300 customers per day.

WHAT YOU GET

  • Exclusive license to use the Falafel Land trademarks and trade dress in the franchised territory
  • Exclusive license to the use of the Falafel Land marketing and operational systems
  • Assistance in the location selection
  • Construction specifications
  • Assistance in the construction of the franchised unit
  • Supply of equipment and furniture for the franchise unit (if required & depending on locations)
  • Assistance in the pre-operational stage
  • Training to the franchisee’s staff
  • Preparation of the marketing campaign to launch the franchised unit in its territory
  • Permanent support & assistance
  • Permanent marketing assistance and support
  • Operations and Management Manuals
  • Assistance in the products supply 

TRAINING & SUPPORT

35 Days training program
  • 15- 25 days at headquarters
  • 7 - 10 days on-site (Soft Opening Training)
Site selection
Marketing
  • Printed materials
  • Marketing strategies
Ongoing research and development
  • Pricing and promo schemes
 

YOUR INVESTMENT

  • Individual Unit Franchise Fee – QAR 100,000 (USD 27,000)
  • Area Development Franchise Fee – QAR 400,000 (for minimum 5 outlets)
  • Royalty Fee – 6%
  • Local Advertising – 2%
  • Marketing Fund - 1%